For the launch of the Slow Burn candle collab with Grammy Winning singer/songwriter Kacey Musgraves, the stage was literally set for a sensorial, interactive experience to tour all of the olfactive notes of the signature scent.

Desert sounds greeted editors and press for an ASMR moment as they arrived, guiding them to an organic, desert-inspired floral landscape. The installation focused on the delicious smell, dynamic branding, floral moments, and video/lighting elements that transformed Public Arts in New York City.